My Pinnacle Network

Grow Your Business Through Networking

Webinars

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Is your LinkedIn profile working? LinkedIn Leverage seminar outlines how to Link In.

Seminar to be held at Plymouth Area Chamber of Commerce on Wednesday, April 23, 9 – 10:30 a.m.

DATELINE: PLYMOUTH, MA…

Like a billboard hidden in a basement, your LinkedIn profile just sits there. Your Linkedin profile is not a resume, VC or business card.  It is a marketing tool. You can revise it and put it to work to attract the more than 1.1 billion LinkedIn members worldwide.

The LinkedIn Leverage seminar will show you, step-by-step, how to transform your LinkedIn profile.  The seminar will be held at the Plymouth Area Chamber of Commerce offices, located in the Plymouth Industrial Park at 100 Armstrong Road, Suite 204, Plymouth MA 02360 , on Wednesday, is scheduled April 23, 9 – 10:30 a.m.

Seminar participants will learn how to maximize the “Headline” section and use it as a SEO-based sales tool that works best with clear, concise keywords and phrases. Additionally, attendees will learn how to update the “About” section to underscore the USP (Unique Selling Proposition), problems you solve, expertise you bring to the party and offer simple call-to-action. Another course topic is how to highlight the “Features” section to showcase your work – including photos, testimonials, and stories/case studies.

Steve Dubin and Joe D’Eramo of PR Works, a Public Relations firm serving clients regionally and nationally, will provide their insights from over 20 years of helping clients with their LinkedIn presence. 

Reservations are required.  The seminar is limited to 30 participants.  The cost is $19 perperson. RSVP to https://shorturl.at/HL17O. For additional information, contact Steve Dubin, SDubin@PRWorkZone.com, (781) 582-1061.

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Sharpen your 4th Quarter Focus

The latest installment of Coffee with the Coaches.

The Alternative Board-Nashoba Valley’s Ed Grant and The Alternative Board-Boston West’s Flavia Guerreiro.

A strong 4th quarter can turn a good year into a great one. Or salvage a less than stellar one. It can be as simple as identifying:

  • What’s working
  • What’s not
  • What could work better

This workshop helps attendees find that formula to make the 4th quarter a winner.

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3 ways (or more) to avoid getting hacked

This presentation is targeted at business executives and business owners and is intended to be straightforward, easy-to-understand solutions to complex IT security problems.

Viewers will learn:

  • Training staff to recognize hacking/scamming red flags
  • Setting simple policies and passwords
  • Determining necessary firewall, intrusion detection and encryption
  • Identifying general safeguards
  • Monitoring of platform, patches and malware protection

Guest panelists include: Kevin Martin of Nerds to Go; Will MacFee of System Support Corporation and Paul LaFlamme of Centrend.

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Why Use Key Performance Indicators (KPIs)?

In the latest Coffee with the Coaches, Ed Grant of TAB-Nashoba Valley and Flavia Guerreiro of TAB-Boston West explore Key Performance Indicators or KPIs.

The Coffee with the Coaches series is part of My Pinnacle Network’s webinar series. My Pinnacle Network is a B2B networking organization with virtual monthly meetings covering the territories of Westborough, MA, Mansfield, MA, Marshfield, MA and Newton, MA.

For more information on My Pinnacle Network, visit www.mypinnaclenetwork.com. For more on TAB, visit https://www.thealternativeboard.com/tabnashobavalley for Ed Grant and https://www.tab-bostonwest.com/ for Flavia Guerreiro.

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Recruitment Playbook: 29 Tactics to Increase Candidate Flow and Develop Your Employer Brand.

Recruiting and retaining talented, resourceful and engaged employees is more critical than ever. But how does a company compete? Debra J. Parent, PHR, SHRM-CP, CHHR has developed a 29 step “Recruitment Playbook” that helps companies surround candidates with positive messages and entices them to take the next step. She reveals that formula in this free webinar.

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Embracing the New Workplace

Employers can’t fill critical positions. More than 40 percent of current employees are resigning. Customers and clients are annoyed by lack of service, product and attention. What can an employer do? In response to this crisis, a complimentary webinar entitled

“Embracing the new workplace. Hiring and retention solutions in challenging times” was held on Wednesday, December 8, 9 a.m. To RSVP, please visit shorturl.at/buCIJ. Employment expert panelists included Denise Noble of HR Engineers based in Franklin, MA; David Sawyer of Safer Places based in Middleboro, MA and Brad Pinta, Esq. of Pinta Law Group located in Quincy, MA. Steve Dubin of PR Works, Plymouth, MA moderated the discussion. The panel will offer specific advice, tips and examples of how to attract and retain the best and brightest.

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Embracing the new workplace. Hiring and retention solutions in challenging times. Scheduled for Wednesday, December 8, 9 a.m.

Employers can’t fill critical positions.  More than 40 percent of current employees are resigning. Customers and clients are annoyed by lack of service, product and attention.  What can an employer do?

In response to this crisis, a complimentary webinar entitled “Embracing the new workplace.   Hiring and retention solutions in challenging times” is scheduled for Wednesday, December 8, 9 a.m.  To RSVP, please visit shorturl.at/buCIJ.

Employment expert panelists include Denise Noble of HR Engineers based in Franklin, MA; David Sawyer of Safer Places based in Middleboro, MA and Brad Pinta, Esq. of Pinta Law Group located in Quincy, MA.  Steve Dubin of PR Works, Plymouth, MA will moderate the discussion.  The panel will offer specific advice, tips and examples of how to attract and retain the best and brightest.

Noble will expand upon new methods of attracting quality candidates to the workplace and how to create a work environment that encourages employees to be heard, seen, valued and connected to a common goal.  Sawyer will outline how to use custom background checks to make a better and more informed hiring decision. Pinta will underscore his personal challenge with hiring and firing legal staff and the ironic litigation that could arise from these processes.

The business community is encouraged to attend. The event is sponsored by three leading organizations including My Pinnacle Network which hosts monthly meetings for business-to-business professionals at five locations throughout Massachusetts including Braintree, Mansfield, Needham, Pembroke, and Westborough; South Shore Networking Professionals which connects business people monthly at locations throughout the South Shore; and Rockland Trust, offering a wide range of banking, investment, and insurance services to businesses and individuals through retail branches, commercial lending offices, investment management offices, and residential lending centers located in Eastern Massachusetts and Rhode Island, as well as through online, mobile and phone banking.

Please RSVP for the event at shorturl.at/buCIJ. Or call My Pinnacle Network at 781-582-1061.

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Rebroadcast of “Maybe Franchising is Right for You Or Not”

You’ve thought of being your own boss, controlling your own destiny, expanding your income and latching onto a proven business model. This webinar entitled Maybe Franchising is Right for You? Or Not provides some answers as Dana Hall of FranNet outlines what the advantages and pitfalls of franchise ownership.

The first part of the discussion focuses on whether you have the mindset of someone who is not a wild-eyed entrepreneur, but an independent business owner ready to plug into a tightly woven system. Hall also addresses the general upfront financial requirements, potential buildout costs, operations and sustainability of various franchise models.

Dana Hall is a franchise consultant with FranNet of Boston and provides expert advice and guidance for prospective franchise business owners. FranNet’s proprietary Personal Franchise Assessment tool, thorough and personalized one-one consultation, and a 30 plus year history of excellence sets FranNet apart. Hall has more than 30 years of experience in financial analysis, strategic business planning, operations, and local store marketing.

Hall was the director of finance for retail operations for Panera Bread during a period of rapid store growth and increased profitability. He was responsible for budgeting, strategic financial planning, KPI development and reporting, store metric evaluation, and profitability improvement for 900 company-owned locations generating $2B in revenue. He held a similar role for the Wendy’s Company in the New England Division, in addition to a strategic Marketing role for the Northeast Region. Hall has also served as a Franchise Business Consultant advising and counseling franchisees in the field on improving operations, driving incremental sales and generating increased profits.

He graduated from North Adams State College with a BS in Business Administration/Accounting and holds an MBA from Suffolk University in Boston.

The event was sponsored by My Pinnacle Network, which hosts monthly meetings for business-to-business professionals at five locations throughout Massachusetts including Braintree, Mansfield, Needham, Pembroke, and Westborough; South Shore Networking Professionals, which connects business people monthly at locations throughout the South Shore; and Rockland Trust, offering a wide range of banking, investment, and insurance services to businesses and individuals through retail branches, commercial lending offices, investment management offices, and residential lending centers located in Eastern Massachusetts and Rhode Island, as well as through online, mobile and phone banking.